Archive for 2009

It’s beginning to look a lot like Christmas in the Rewired office

8 years ago
by guest

Here at Rewired we’re certainly not claus-trophobic and couldn’t wait to start celebrating Christmas by decorating the office.

Now as we’re a fresh, creative agency of course we weren’t going to decorate in the traditional way…

The Christmas Challenge:

Each Rewired member was presented with two strands of tinsel and an assortment of baubles and told to ‘be creative!’

Never ones to shy away from a challenge the Rewired team got stuck straight in and soon more than just Christmas spirit was filling the room!

Check out our artistic end results, but can you guess who created which Christmas masterpiece?

As it’s the season to be jolly why not try our Christmas challenge in your office.

Wishing you a Merry Christmas and a Happy New Year from the Rewired team – now who’s going to bring us some figgy pudding?!


Land Gold Women Wins ‘Best Film’ Award

8 years ago
by Ruth Pipkin

It feels like a long time ago now, but earlier this year Rewired worked on the premiere for ‘Land Gold Women’, the first feature film to explore the subject of honour killings.

Since its premiere, the film has gone from strength to strength, gaining support across the world for its controversial subject matter. Now the film has picked up the Foreign Correspondent Association’s Purple Orchid Award for ‘Best Film’ and ‘Best Script/Screenplay’ at the Asian Festival of First Films in Singapore.

The festival ran from 28 November – 5 December, and showcased emerging Asian talent. It saw over 700 entries vying for just 11 awards.

It’s great to see the film, which was shot entirely in Birmingham, receiving international recognition. Congratulations to Avantika Hari (Writer/Director) and Vivek Agrawal (Producer).

Rewired Get On Their Dancing Shoes for IDFB 2010

8 years ago
by Ruth Pipkin

Today’s an exciting day at Rewired as we have been confirmed as the official PR Agency for International Dance Festival Birmingham 2010.

Taking place 19 April – 16 May 2010, the festival, which is run by DanceXchange and Birmingham Hippodrome, will showcase a huge range of dance styles at venues across both the city and the region.

Some of this year’s highlights include:
A new solo Kathak work by acclaimed choreographer Akram Khan; the National Ballet of Cuba featuring guest appearances by Carlos Acosta; Mark Morris Dance Group with the orchestra of English National Opera; Strictly Come Dancing – The Professionals; Sutra, a stunning dance piece featuring 17 monks from the original Shaolin Temple in China; and C!RCA, a thoroughly new circus show combining dance with awe inspiring acrobatics. There will also be a host of other activities and events including free outdoor spectaculars, a weekend for children and families, and many opportunities for people of all ages and abilities to take part.

IDFB 2010 is being funded by Advantage West Midlands, Arts Council England West Midlands, and Birmingham City Council, with Brewin Dolphin announced as a new sponsor for the festival. BBC Radio WM has come on board as a Media Partner and Crowne Plaza has been confirmed as the Accomodation Partner.

We’re really excited about working on the festival, so look out for more information and exciting plans over the coming weeks and in to the New Year.

There are already plans for the Rewired team to start dance lessons, so we’ll be sure to start blogging about it so you can track our progress (or not, as the case may be). With any luck, this time next year we’ll be on Strictly Come Dancing!

For more information, visit the IDFB 2010 website.

Outstanding Small Consultancy 2009

8 years ago
by Ruth Pipkin

After a fantastic first year in business, the Rewired team were delighted to be announced as the CIPR Midlands Outstanding Small Consultancy 2009 at the CIPR Pride Awards held at the ICC last Friday.

Here we are with Pitch director Rob Markwell and the BBC’s Michael Collie.

A massive thank you to all our clients for giving us the opportunity to work on some outstanding projects with you!




Katie’s Diary, Week 4

8 years ago
by guest

The time is finally here for me to leave.  This is the fourth week of my B-hive placement with Rewired.

The week began on Tuesday with the lovely Sam Dowling joining the team.  After a quick team update it was on to replying to e-mails that had stacked up the weekend and thinking about everything that needed to be done during the week.

Thursday saw the press launch of Style in the City in Staying Cool’s penthouse suite in the Rotunda, meaning that Wednesday was by far the busiest day and was full of preparations.  Not only did we have 50 press packs to make up but there was food and drinks to be picked up, labels to print out and phone calls a-plenty to be made.

After a tiring day it was up early to the Rotunda.  The penthouse was beautiful if not a little scary 20 floors up!  After setting out glasses of bucks fizz and pastries for the press it was my job to welcome guests into the suite.  Meanwhile, in a suite on the 19th floor Emma Willis, who had been whisked over from Sutton Coldfield, was having her hair and make-up done.  After getting dolled-up the ex-MTV presenter came upstairs to greet the press.  Everyone was very impressed by how natural and charming she was and she concluded her speech with an impromptu ‘C’mon the Brummies!’ which got quite a few laughs.

After overseeing photos being taken paparazzi-style outside of the building and interviews being conducted, Tara and I waved goodbye and drove over to Chop and Wok.  Chop and Wok was a real find, a new noodle bar that was opened two weeks ago opposite the Mailbox. 

Today has been my last day and started with presents being exchanged.  My leaving present was a brand new YSL Touche Eclat – a present that gave us a few laughs following a dream I had the other night that consisted of Ruth telling me I wasn’t fit to meet the press without putting my Touche Eclat under my eyes first! 

It has been a great last day with Emma Willis appearing on the front page of Birmingham Post and a team lunch at Apres to welcome Sam, say goodbye to me and celebrate Rewired’s CIPR PRide Awards shortlisting.  I will be very sad to go but have had a fantastic month here that has been fast-paced, challenging and most of all, enjoyable.

Thank you Rewired!

Rewired PR shortlisted for Outstanding Small Consultancy

8 years ago
by Ruth Pipkin

I’m incredibly proud and excited to announce that Rewired PR is one of only two companies to be shortlisted for the 2009 CIPR Midlands Outstanding Small Consultancy award.

Without getting too sentimental, this is a major achievement for the team after only 15 months in business. It’s fantastic to receive recognition for an incredibly busy, challenging, but above all enjoyable first year.

We’ll find out the results at an awards dinner at the ICC on the 20 November, but in the meantime a massive thank you from myself and Tara to all of our clients for giving us the opportunity to work with you on some brilliant projects, we’ve enjoyed every minute of it.

Some facts and figures for you:

•    The CIPR received 1,448 entries this year.

•    The PRide Awards is the only awards scheme which showcases the best PR work being carried out across the UK regions and nations.

Katie’s Diary, Week 3

8 years ago
by guest

Last week absolutely flew by we were so busy that I didn’t even have time to write my blog until now – I’m only 4 days late!

We kicked the week off by speaking to the guys at Unsuitable about the new B-hive website that is due to be launched in the coming month.  Although I don’t want to give too much away the website sounds really exciting and I think that it really will be a useful resource for both students and graduates alike.  It was interesting and productive meeting and I think the team appreciated hearing a student’s perspective on everything that had been planned.  I felt that I had something real to contribute to the discussion and enjoyed the time we spent together.

On Wednesday we had our first team lunch since I’ve been here!  After all picking and eating the same sandwich from the menu, Tara and I jumped in her car to go over to Smooth Radio where more discussions about Style Birmingham ensued.

That brings us on to Thursday – where do I even begin?  If you don’t already know this was the day of the Fazeley Studios ‘Style in the City Designer Showcase’ event.  The morning began with a dash to the Rag Market to pick up a few more metres of pink organza.  It was then back to the office to make up some more pink sashes for the fashion show.  There was a list of jobs to complete in the office, such as making up the winners packages, finalising the guest list and making up a box of everything and anything we might need to run the event.

At 3pm Ruth and I made our way to Fazeley to start setting up for the event.  Tying sashes to chairs became the priority as we had over 100 chairs to do.  

Tara became barmaid extraordinaire setting up the whole bar from the Isklar mineral water and bottlegreen flavoured waters to the endless bottles of Magner’s Pear Cider (which you can spot in nearly every picture if you look closely!!).  



After the guests had arrived, Jessica Butcher was announced as the winner of the ‘Designer of the Future’ competition.  She unfortunately could not attend the event but the two highly commended runners up were in attendance; Joanne Lloyd and Laura Berry.



After the excitement of the announcement, everyone grabbed another drink and made their way to the catwalk.  The first show was put together by Tracie at Adage Models who showcased the work of three Birmingham City University fashion graduates.




Then it was the turn of Sulaimi Brookman to premier his ready-to-wear collection.  The models who were brought together by Nicola from Furore PR were very distinctive with their pursed, bright red lips and put on an absolutely beautiful show.




The whole evening was a great success and everyone seemed to thoroughly enjoy themselves.  After spending an hour clearing up and filling three cars with empty bottles, pink sashes, flyers and a mini fridge it was finally time to go home and put our feet up ready for the long weekend ahead!

Feeling very sad that it is my last week here but with new jobs coming in all the time there is no time to sit around – in fact I better stop here now and get on with some work!


Katie’s Diary, Week 2

8 years ago
by guest

Image supplied by Nick Kharchenko


This week has ended up being a master class in how to run an event.  With Style in the City coming up it is all hands to the deck.  Next week sees the ‘Style in the City Designer Showcase’ which is a preview event being held in the run up to the main affair. 

First of all, it was off to check out the venue and meet the other people involved.  I have never been to Fazeley Studios before and couldn’t believe it when Ruth opened up the main doors to find such a large, bright and beautiful building inside.  After a bottle of Evian and chat we went to look at some different spaces within the complex.  Deciding upon where to put the catwalk quickly became the most important issue and after strutting up and down some of the different areas we finally made a decision that everyone was happy with.

Once we had got back to the office the next task was to send out invitations – you cannot have an event without any guests after all!  Following invites being issued I have spent much of the week creating a database of RSVP’s and fielding both e-mails and phone calls.  The response has been really positive which is great and in turn, is keeping me very busy. 

One of the major parts of the evening is to announce the winner of the ‘Design a Bag’ competition, who will be crowned ‘Designer of the Future 2009’.  After taking part in the B-hive scheme earlier this year, I know how nerve-wracking and exciting the situation is going to be and I can’t wait to meet some of the entrants next week.

In between event planning I have also been focussing on the events that Punch has got coming up.  I’m particularly involved in and excited about the Simphiwe Dana tour that is starting on 23 October.  Coming from South Africa and this being her first tour in the UK there is quite a buzz about her and her music.

We’ve also been listening to a lot of Dubstep in the office (which I would recommend for really waking you up at 9 in the morning) in an attempt to get more clued up on the genre.  I spent a lot of time researching the music and its roots this week prior to Punch’s Dub 2 Dubstep tour launching this winter.

I can’t believe another week is over and that it is a Friday once again.  Time flies when you’re having fun!

Katie’s Diary, Week 1

8 years ago
by guest

Image supplied by Gchic

Well, what a first week it has been with Rewired PR.  It’s all-go here at the moment and there has been more than enough to keep me busy.  After a master class from Ruth on Monday about all the Rewired clients, processes and practices I was ready to hit the ground running.

Accompanying Tara to BPM Media on Tuesday was great.  We briefed a few journalists on Style in the City – an event very close to my heart!  After a couple of meetings over a pot of green tea it was straight back to the office to start working on some press releases for Punch Records.  Punch seems to be buzzing with activity at the moment, following the success of the 2009 Bass Festival they have a multitude of R&B, Soul and Jazz events coming up – all needing stories written about and promoting from Liverpool to London.  

Wednesday was most definitely a highlight.  Tara had organised a fashion shoot to promote SITC.  After swanning up to the ‘Mail Room’ suite (complete with dressing room, four poster bed and rolltop bath with inbuilt television) on the seventh floor of Malmaison in the Mailbox we made our way to the MAC beauty counter to meet model Lulu, from Adage.  The lucky Australian model was clothed by Harvey Nichols and Selfridges, and looked particularly stunning in a checked Vivienne Westwood suit.  The male model Ricky Gallagher did not have the chance to be as pampered as he was immediately asked to do some shots outside in the pouring rain. 

I could happily live in the Malmaison suite and wish that I could be so well looked after every time I needed to get dressed up!  The hairstylist from Francesco Group, Mia Dellicompagni was a great addition to the team; she did some amazing hair styles and seemed to particularly enjoy holding the flash for the photographer!  Look out for the shoots across the Sunday Mercury, Birmingham Post and Birmingham Mail from this Sunday.

Thursday and Friday have been spent in the office.  I am quickly learning how to write a press release – remembering the golden rules that it should be only 250 words long and headed up by a short and snappy headline.

The internship cliché of making the tea and doing the photocopying has definitely not been a reality at Rewired and can’t wait to see what the next three weeks has in store for me.

Gok Mania Hits Birmingham

8 years ago
by Ruth Pipkin

GOK MANIA hit Birmingham today, when the style guru took to the stage to film his Channel 4 show ‘How To Look Good Naked‘, which is produced by Birmingham-based Maverick TV. The Leicester boy wowed the hoards of fans with his lovely (naked) ladies and catwalk show, which he styled himself. He was joined by his lovely Gokettes, who were on-hand to create a true fashion fiesta.

Over the past eight weeks, Gok has worked with the five ladies baring their all to the Birmingham crowd. His mission: Body Confidence.

Bullring was full to the brim with screaming girls, fashionistas and the city’s style elite, all wanting a piece of Mr Fashion himself. Here are some of my pictures, but check out the HTLGN blog for more!

Gok is a massive advocate for Birmingham, always championing our high street, designer and independent style. He likes it so much that he’s back again in September to host his very own ‘style sessions’ during this year’s The Sunday Times Style in the City.

For three days, the TV favourite will be doing live makeovers and Q&A sessions with Style in the City audience. He joins an exciting line-up of Catwalk Shows, beauty and pampering sessions, shopping treats and in-store events.

Style in the City promises to be three glorious days (perhaps not weather wise, mind!) of fashion and beauty events across venues like The Mailbox, Harvey Nichols, Selfridges, Bullring, House of Fraser and Pavilions.

If you’re interested, take a look at for more information and ticket prices.